social
We create personalized social media strategies that align with your goals and overall brand identity. Social is a fastpaced and constantly evolving marketing channel, and our team of strategists is constantly researching and evaluating industry trends to identify ways to apply them to your brand.
content
A curated and cohesive aesthetic illustrates the creative direction and values of a brand, and should touch on the key pillars of each message.
We will combine your own existing creative assets with original content produced by our internal team, with strategically selected UGC (User Generated Content) to create a monthly storyboard that brings to life the values, voice, and positioning of your brand.
graphics assets
In today’s social world, the look matters more than ever. We’ll help your brand stand out from the wave of content that potential travelers consume with carefully curated content that reflects your brand identity. Each quarter we will travel to your property/ destination to produce original content that resonates with your audience.
tracking reporting
Social media changes rapidly, so we continually analyze what’s working very well and what’s falling apart. Through monthly and quarterly touchpoints reports, we will deliver actionable reports that provide insights to optimize our social strategy, being our top KPIs: positive engagement rate and new followers acquired.
community management
Social media is the only form of digital marketing that celebrates one-on-one conversations between the consumer and the brand. More than just reacting to incoming questions and comments, our approach to community management will be highly proactive, truly building an online community, by:
Listening
We immerse ourselves among your audience to listen and learn about their interests and manage to generate content for purposes to their tastes and preferences.
Connecting
We are always present to give the appropriate answers every time you talk about your brand
Creating a true community
Our goal is to create a community that stays connected with your brand and at the same time get the followers to become our main promoters.